App is in private beta. Sign-up for early access.

Mindsera app is currently in private beta. Sign-up for early access here.

Mental Models

6 reviews

Get smarter at optimizing systems, making quality decisions, being more productive, and become a better problem-solver. Must have toolkit for executives, leaders, and entrepreneurs.

Money back guarantee

Helps you to:

  • Make higher quality decisions
  • Become a better problem solver
  • Come up with innovative solutions
  • Optimize your tasks and workflow
  • Build and improve systems

What you’ll get?

  • Ten Mental Models sessions with writing templates and microlearning content (example)
  • Lifetime access to beautiful distraction free writing environment for focused thinking
  • Dashboard for habit and progress tracking
  • “Save to Home Screen” web-app for iPhone
  • Journal like feel with soft tone background
  • Two writing views (normal, focus)
  • Export notes to your email
  • Support

Mental Models sessions:

  1. One Level Higher: Optimize the machine itself, not a cog in the machine. The higher the level you optimize at, typically the greater your ROI.
  2. Theory of Constraints: Optimize the current system by identifying the most important limiting factor that stands in the way of achieving a goal. Then improve that constraint until it is no longer the limiting factor.
  3. First Principles Thinking: Break down complex problems into first principles and create innovative solutions from there. Advocated by Elon Musk.
  4. Thinking In Bets: A simple process that anyone can use to embrace uncertainty and make better decisions.
  5. Multiply Your Time: Focus on doing the things today that will give you more time in the future. Think about the urgency, importance, and significance of your decisions.
  6. Regret Minimization: Maximize your long-term happiness. Prioritize projects you will most regret not having pursued by the time you’re old and looking back at your life. Advocated by Jeff Bezos.
  7. ICE Scoring: Make short-term decisions by thinking about the impact, confidence, and easiness of your decisions. Plan and prioritize your life on the timescale of weeks or months.
  8. Pareto Principle: 80% of your output will come from the top 20% of your inputs. To maximize the impact of your decisions and tasks, preferentially identify and invest in the 20% that produces the most output.
  9. Eliminate, Automate, Delegate: Cut your workload and save time, effort, and money with this simple productivity framework.
  10. Socratic Questioning: Disciplined questioning process for critical thinking, used to establish truths, reveal underlying assumptions, and separate knowledge from ignorance.

Who is it for?

  • You need to make high-quality decisions in your work
  • You need to solve (hard) problems
  • You need to come up with innovative solutions
  • You build systems like a business, product, or service
  • You want to be more productive and get things done


Write us to

What are mental models?
What is Mindsera?

Customer Reviews

Finally, somebody created a way to actually use and think with mental models!


If Roam Research is for note-taking and building a second brain then this is for raw thinking that comes before all of that. What I love is that it's really cleanly designed, calming, and my go-to application for journaling. The beautiful interface gives your thoughts and ideas the center stage.


Upgrade your mind and get the 2.0 version.


The high-quality questions really help to focus my mind to see things from other perspectives so I can come up with new ideas and solutions. Definitely recommended for entrepreneurs and people working in product development or start-ups.


This software has the potential to save you the most money due to you making fewer stupid mistakes after you use it.


Well, the first rule is that you can’t really know anything if you just remember isolated facts and try to bang ‘em back. If the facts don’t hang together on a latticework of theory, you don’t have them in a usable form. You’ve got to have mental models in your head. And you’ve got to array your experience, both vicarious and direct, on this latticework of models.